Focus on promoting and selling the products or services offered by the business. Sales activities involve direct interactions with customers to generate revenue, while marketing activities involve market research, advertising, branding, and creating strategies to attract and retain customers.

Operations encompass the day-to-day activities involved in running the business and delivering its products or services to customers. This includes manufacturing processes, logistics, supply chain management, quality control, inventory management, and ensuring efficient and effective use of resources to meet customer demand.

The people component of a business refers to its human resources, including employees, management, and organizational culture. It involves recruiting, training, and managing personnel to ensure they have the skills, motivation, and support needed to perform their roles effectively.